In my
focus group, I got a few of my target audience at college to take part and
evaluate what they like and dislike in the media that I have created. For
example, they firstly looked at my front cover and stated what they liked,
disliked and what they think I should do to improve it. They then did the same
with my contents age and my double page spread. I used students from the age of
16 years old to 19 years old because that is my target audience. I used 4 boys
and 3 girls to make sure I got a fair and varied opinion and who enjoy music
genre in my magazine. The concept of the focus group was to present our
product and receive critical as well as positive feedback in order to help us
improve our idea's and concepts further and this is exactly what I got from
creating a focus group. Firstly, on my front cover looked, I was told it
looked sophisticated and had an interesting look to it, this is probably
because it had some unconventional elements on it. I was also told that someone
didn't like the amount of colours I used on my front cover but I was told
before that my front cover looked quite flat and that it needed more colours so
I will not change that. Then, when commenting on my contents page, my focus
group really liked my unconventional placing of the cover lines but I was told
I could make them neater which I will try to do. Finally on my double page
spread, my focus group really liked how I had done an introduction on 'Georgia
Stubbs' and how I had highlighted it to make it stand out, they loved the
different picture and that they were all black and white and kept to the colour
scheme in the interview part of the double page spread.



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